Category Archives: Forrester Consulting

Forrester Prediction: Slight Growth In Global Tech Market In ’13, Bigger Rebound In ’14

In its latest global tech market forecast, Forrester is forecasting 5.4% growth in global tech spending in 2013. But, according to Andrew Bartels, vice president and principal analyst, the year will be better than it…

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Posted by: Beth Aluise // Forrester, Forrester Consulting // forecast, Forrester, global, IT market // January 14, 2013 // Comment

Forrester: Digital Channel Gives Media Companies New Revenue Stream, But It’s Still Tough to Monetize

Audience use of the Web and mobile to tap into media companies’ content, can be a big benefit – but most organizations still struggle to monetize their digital channel, according to a new e-commerce survey…

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Posted by: Beth Aluise // Forrester, Forrester Consulting, Group Commerce // digital age, digital channel, digital content, digital content provider, e-commerce, e-commerce marketplaces, Forrester, Forrester Consulting, Group Commerce, media companies, media industry, mobile, online audience, Web // December 12, 2012 // Comment

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