Category Archives: Strategy Analytics

Mobile Payments Introduce ‘Wow’ Factor for Retailers, Strategy Analytics Finds

Early adopters view retail mobile payments as a quicker, more convenient, and “cool” approach to paying over traditional forms. However, concerns over security, continued market fragmentation, lack of consistent acceptance by retailers, and uneducated retail…

Sponsored Data Could Boost Mobile Connectivity to New Devices, Markets, Strategy Analytics Says

Sponsored data provides a useful business model for bringing mobile data to new users in emerging markets and to new device types, according to Strategy Analytics’ new Wireless Operator Strategies (WOS) service report. The value…