Tag Archives: Google

Forrester: ‘Database Of Affinity’ To Power More Accurate Brand Advertising

The ‘Database of Affinity’ will power more accurate brand advertising, however exploiting it will be challenging, according to a recent Forrester report. The ‘Database of Affinity’, named by Forrester, is a data catalog of what…

Cloud-Based Business Analytics & Business Intelligence Market To Reach $16.52 Billion by 2018

The Cloud-Based Business Analytics & Business Intelligence market is projected to grow at an estimated compound annual growth rate (CAGR) of 25.8 percent from $5.25 billion in 2013 to $16.52 billion by 2018, according to…

MarketsandMarkets: Context Aware Computing Market To Reach $120 Billion by 2018

The Context Aware Computing (CAC) market is expected to grow at an estimated compound annual growth rate (CAGR) of 35.2 percent from $26.50 billion in 2013 to $119.90 billion by 2018, according to a new…

Software Defined Networks and Large-Scale Network Virtualization Will Change Telecom Networks, IDC Says

Software-defined network (SDN) and large-scale network virtualization are two emerging telecom industry technologies that will combine to drive a more software-centric and programmable telecom infrastructure and services ecosystem, according to International Data Corp. These complementary…

MarketsandMarkets: Personal Cloud Market To Reach $43.5 Billion by 2018

According to a new report from MarketsandMarkets, the global personal cloud market is projected to grow from $6.6 billion in 2013 to $43.5 billion in 2018 at a compound annual growth rate (CAGR) of 45.61…

Frost & Sullivan: Integrating NFC with Cloud-based Solutions Challenges Payment Security

A new report from Frost & Sullivan states that new security challenges and solutions must be examined as the mobile payments (m-payments) market moves towards the simpler and more cost effective hybrid solution of mobile…

MarketsandMarkets: Platform-as-a-Service Market To Reach $6.94 Billion by 2018

Accordong to a new report by MarketsandMarkets, the global platform-as-a-service (PaaS) market is projected to grow from $1.28 billion in 2013 to $6.94 billion in 2018, a compound annual growth rate (CAGR) of 32.54 percent,…

Over Three Times More Smartphones Shipped Than PCs in 2012 Q3 in the PRC, Says IDC

The PRC smartphone shipments reached a record high and broke past the 60 million unit mark in 2012 Q3, over three times more than PRC PC shipments in the same quarter, according to the latest…

Asia Pacific Cloud Computing, Mobility, Big Data and Social Media To Consolidate IT and Transform Industry in 2013, Says Frost & Sullivan

According to a new report from Frost & Sullivan, cloud computing, mobility, big data and social media are transforming the ways in which organizations and individuals engage with each other, reducing IT departments, and creating…

Vanson Bourne Says, Social Media Marketing May Repel More Consumers Than It Attracts

According to a new report by Vanson Bourne, a UK-based technology and market communications research firm, marketers must beware of how they market their companies’ products and services via social media or run the risk…