Business Transformation Success Requires Focus on Key External Stakeholders -- Symphonic
Regardless of where organizations are in their digital transformation journey, success or failure is ultimately determined by the impact that these initiatives have on key external stakeholder — starting with prospects and existing customers. So says Lisa Meier, CEO of Symphonic Leadership Partners, a multidisciplinary source of results-driven executives who help organizations accelerate the achievement of desired outcomes.
"It is a perspective that can easily get lost as organizations focus on the considerable change-management issues involving the people, process and technology issues of important internal operations," says Meier.
Without a keen focus on improving the experience for target audiences and current customers and partners, many organizations will falter in the journey through transformation. That is why assessing, designing and implementing transformation initiatives to address these parties' needs is such a key success factor.
Zeroing in on Fundamental Requirements for Business Transformation
"Organizations seeking to develop strategic plans to move from the current state to a desired future state with impact assessment for transformation initiatives would do well to pay attention to a number of important areas," explains Meier. These include detailed impact analysis of transformation strategies on:
Lisa Meiers, Symphonic Leadership Partners
New target markets, customers, and revenue streams
Existing markets, customers, and revenue streams
Value-chain optimization
Current enterprise technology readiness assessment for transformation
Technology and Intangible Asset options assessment for ensuring positive impact with customers, suppliers and other stakeholders
End-to-end, ROI, and TCO analysis of transformation strategy
Audit of transformation progress in meeting external stakeholder needs
To that end, Symphonic Leadership Partners enables organizations beginning transformation journeys to candidly evaluate emerging opportunities and business functions that support current and future customers.
"It is a perspective that can easily get lost as organizations focus on the considerable change-management issues involving the people, process and technology issues of important internal operations," says Meier. Without a keen focus on improving the experience for target audiences and current customers and partners, many organizations will falter in the journey through transformation. That is why assessing, designing and implementing transformation initiatives to address these parties' needs is such a key success factor.