The prospects of inflation and a global recession are a common variable that will influence how network service providers (NSPs) in different regions assess their strategic customer premises equipment options (CPE) for 2023. That said, local market conditions will determine the pace at which new technologies are deployed and new services adopted for connected home applications, according to Mercedes Pastor, Senior Vice President of VANTIVA's Global Customer Unit, in an interview with journalists during CES 2023.
"There have always been significant regional differences in how consumers receive connected home applications. In 2023, however, we will likely see more stratification across geographies as NSPs assess the specific impact that major economic and geopolitical events have on their markets," she says.
While the shifting business landscape in 2023 is unlikely to dampen consumer demand for new content and services, heightened price sensitivity will drive higher churn levels across broadband network operators and over-the-top (OTT) service providers.
Players that embrace open, robust and intelligent customer premises equipment (CPE) while partnering with best-in-class product and service innovators stand the best chance of weathering an economically uncertain 2023, says Leopold Diouf, Senior Vice President of the Product Division, VANTIVA in a podcast interview for journalists ahead of CES 2023.
Programmatic advertising has transformed the role of network service providers (NSPs) in determining how space is bought, sold and managed. New technological developments have made it possible to harness automation to replace a wide array of manual processes—such as contract execution and financial resource allocation—to display the right advertisements to the right consumers at the right time.
Read MoreRising consumer expectations have collided with supply chain disruptions to redefine how network service providers (NSPs) bring compelling value propositions to the market. While cutting-edge product developments on the customer premises equipment (CPE) front once provided an opportunity for NSPs to secure a competitive differentiation, it has become clear that a more comprehensive view of innovation will be required to improve their market position through 2022 and beyond.
Read MoreThe past few years have seen a major shift in how set-top box (STB) technologies are being designed and deployed to support the evolving needs of connected home subscribers. New consumer attitudes that favor choice and control have prompted network service providers (NSPs) to reevaluate the efficacy of proprietary customer premises equipment (CPE) strategies and explore the benefits offered by a more open approach to bringing new STB value propositions to market.
Read More87.4% of network service provider executives agree that programmatic advertising delivered through smart/connected TVs and/or customer premises equipment (such as set-top boxes) will be an important source of revenue for network service providers and pay TV operators in Europe.
Read MoreNew developments in CPE-based advertising technology are creating a broad range of new opportunities for Network Service Providers (NSPs) to tap into an important and sustainable stream of revenue. So says George Gelavis, CEO of hoppr in a podcast interview for journalists covering the IBC 2019 conference in Amsterdam 13 - 17 September 2019.
The number of devices relying on Wi-Fi access within the home is exploding. Along with the increase of devices, rising streaming needs are also creating conditions where Network Service Providers (NSPs) must focus on improving Wi-Fi connectivity within the home in order to provide the highest quality of experience subscribers expect.
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