While most car buying transactions are still closed on site at dealerships, there is increasing evidence that consumers are exploring their digital options across the buying options. It is for this reason that it is not too early to begin planning now to prepare for the emergence of digital retailing in the automotive sector, says Chris Sutton, Vice President of Automotive Retail and J.D. Power in a podcast interview for journalists covering the Auto Revolution 2019 conference Las Vegas on October 23-24.
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