This announcement is significant. Spotify has been historically reluctant to offer lossless streaming, which demonstrates a shift in consumer expectations. As Spotify is the leading streaming player with 155 million subscribers globally, it means that high-quality audio will finally be within reach of mainstream adoption.
Read MoreOverall radio ad revenue dipped to $13.87 Billion in 2017, according to new research from BIA/Kelsey. Two new BIA reports examine the state of the radio industry to explain the effect of new audio competition, audience levels, programming trends, transactions and provide market profiles of Nielsen Audio-rated stations.
Read More