In the face of increasing pressure from over-the-top (OTT) video services, pay TV providers are stepping up their game, according to new research from ABI Research. Despite the competition from OTT video services, the worldwide pay TV market has been growing at a steady pace. ABI forecasts that the global pay TV market -- which includes satellite, cable, and Internet Protocol Television (IPTV) services -- will generate $295 billion in 2022.

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