NSPs Seeking More Control and Flexibility Over Programmatic Advertising Gravitate Toward RDK Solutions

Programmatic advertising has transformed the role of network service providers (NSPs) in determining how space is bought, sold and managed. New technological developments have made it possible to harness automation to replace a wide array of manual processes—such as contract execution and financial resource allocation—to display the right advertisements to the right consumers at the right time.

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The Arc of Entertainment Technology Innovation Should Bend Toward an Open Future

New technology innovations, shifting consumer expectations and disruptive global developments have radically — and rapidly — altered how digital entertainment is created, delivered and consumed. The regularity and intensity with which market forces alter the entertainment technology landscape often creates industry confusion. As a result, ecosystem participants struggle to catch up.

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Young gamers are embracing the metaverse Finds Bain & Company

Video games are now the first choice of entertainment for people ages 13 to 17—ranking above social media, TV, music, or any other form of media—according to a new study by Bain & Company. These young gamers are currently spending more time and money in the metaverse than older gamers, and they expect to increase the amount of time they spend there in the future.

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Staff Reports
Frost & Sullivan Finds: Subscription Video on Demand Market Growth is Driven by Global Competitive Offering

rost & Sullivan finds that the general growth of digital media consumption has encouraged companies from the sports, film, and television industries to create their own platforms, providing people with more streaming video choices and SVOD services. The SVOD market is expected to reach $151.49 billion by 2028 from $87.30 billion in 2021.

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Integrating Cloud-Native Applications into Business Transformation Initiatives Emerges as New Executive Imperative

Cloud-native application development has emerged as a central ingredient of technology modernization elements of business transformation across industries. According to analysts at IDC, enterprises that have implemented cloud-native application development strategies witnessed a marked increase in efficiency, scalability, and productivity, as well as improved user experience.

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Enterprise IT Organizations Explore Mainframe Application Modernization Initiatives to Support Successful Transformation

In a 2021 IDC study that analyzed 446 businesses across the globe to measure the efficacy of migrating to the cloud versus modernizing existing mainframe systems and applications, the case for the latter won the day. The researchers found that, in many cases, re-platforming applications in the cloud is often riskier and more expensive than modernizing existing mainframe investments.

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Customized Indexing Enables Boutique Financial Advisors to Effectively Compete with Big Brand Wealth Managers

Access to vast amounts of financial information and economic data has gone a long way toward democratizing the ability to participate in the investment advisory sector. Large financial institutions, however, continue to hold a persistent advantage over small and mid-sized advisors when it comes to offering highly-customized research and analysis to their clients.

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ABI Research Finds Driver Monitoring Systems Shipments Will Jump 487.5% Between 2022 and 2027, Increasing Safety and Creating a Lucrative Monetization Opportunity for Carmakers

According to global technology intelligence firm ABI Research, shipments of vehicles featuring camera-based Driver Monitoring Systems (DMS) will jump from 8 million in 2022 to 47 million in 2027, more than 50% of global new vehicle sales.

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Data Science and Effective End-to-End Data Analytics Processes Emerge as Success Factor in Establishing Competitive Advantage in the Property Sector

Integrating data science into operations will be vital in executing go-to-market strategies and lead to competitive differentiation for organizations tied to the increasingly dynamic property sector, according to John Rogers, chief innovation officer at CoreLogic, in a recent podcast for journalists.

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