Posts in Editor's Pick
CFOs View AI as a Means to Drive Growth but Uncertain on Where to Begin — Coupa Reports

45% of CFOs plan to invest in AI for growth, but 89% doubt successful implementation. Economic uncertainty is a major concern for CFOs, with 90% worried about hitting growth and revenue targets. High-interest rates, rising energy prices, and supply chain disruptions are seen as major external threats. Additionally, 39% of CFOs struggle to keep up with AI advancements.

Read More
Top Performing Midmarket Companies Invest 285% More in Cybersecurity — Corsica Technologies

In today’s rapidly evolving technological environment, midmarket companies grapple with meeting the demands of both internal operations and external customer expectations. From cybersecurity to data integration, the complexity of technology requirements presents significant challenges.

Many organizations turn to outsourcing as a viable solution. But how do they navigate this landscape effectively? What are the critical pain points, and how can they choose the right outsourcing partner?

Read More
IPTV Enhances Venue Experience and Fan Engagement During March Madness — Vitec

March Madness attracts fans not only for the thrilling games but also for the iconic venues that host them. Maximizing the venue experience is critical for tournament and venue decision-makers. IPTV is rapidly emerging as an important feature at athletic facilities and arenas, playing an increasingly important role in delivering a diverse fan base's desired experience. Attendees at live games during March Madness experience much more than just the games themselves.

Read More
How Workplace Flexibility Contributes to Gender Pay Gap Reduction and Why Big City Employers Should Care — FlexProfessionals

Companies struggling to bridge the white-collar talent gap in major metropolitan areas would be well advised to understand the role of flexible work arrangements in attracting and retaining women -- an increasingly important pool of labor in an otherwise constrained environment. So says Gwenn Rosener, CEO of FlexProfessionals, a recruiting and staffing agency for professionals that serves the Washington DC and Boston metropolitan areas, in a podcast interview for journalists.

Read More
New MC-IF Guidelines and Best Practices for Implementing VVC in Streaming and Broadcasting Environments Presented at Mile High Video 2024 — Media Coding Industry Forum

According to Lukasz Litwic, Research Leader at Ericsson, Versatile Video Coding (VVC) offers broadcasters and streaming service providers new options for delivering high-quality digital entertainment experiences. VVC also provides a future-proof strategy for dealing with the constantly-evolving technological landscape. Litwic will unveil guidelines and best practices for implementing VVC for Next-Gen Video Experiences at the Mile High Video conference in Denver

Read More
2024 Poised to be a Breakout Year for Versatile Video Coding -- Justin Ridge, MC-IF

As demand for high-quality video continues to rise rapidly with the popularity of streaming services, social media video, and user-generated content, analysts at Verified Market Research project that the market for video encoding technology will reach $3.1 billion by the end of the decade, growing at a steady CAGR of 5.31%.

It is in this context that Versatile Video Coding (VVC) — a video codec that offers improved efficiency and applicability for a wide range of applications — provides significant business and economic implications for many sectors of the economy that depend on high-quality video experiences.

Read More
Editor's PickStaff Reports
Cloud-Native Security Strategies are Key to Managing High-Performance Enterprise Infrastructures – Sean Flynn, Akamai

While most large enterprise technology leaders have reconciled themselves to running complex hybrid enterprise infrastructures made up of on-prem and cloud-based resources for the foreseeable future, their risk-management posture should be firmly rooted in cloud-native security principles. So says Sean Flynn, Director of Security Technology and Strategy at Akamai, in a recent podcast interview with BizTechReports. 

Read More
Editor's PickStaff Reports
The Right High Dynamic Range Strategies Can Open Doors to Cost-Effective Competitive Differentiation Among Video Streaming Providers

The highly competitive streaming video landscape is prompting executives in the over-the-top (OTT) video streaming market to explore features and capabilities that drive customer retention and greater audience engagement. High Dynamic Range (HDR) is a technology that falls into this category of emerging solutions as it gains more attention from consumers and the industry, according to Nick Mitchell, Media Solutions Consultant for InterDigital, in an interview for journalists.

Read More
Change-Bitrate-on-the-Fly Technology Supports Intelligence, Surveillance and Reconnaissance Across Complex Wireless Environments

The ability to ensure high-quality images, regardless of network conditions in a theatre of operations, has emerged as a critical success factor for Intelligence, Surveillance and Reconnaissance (ISR) activities that depend on video-based intelligence to establish situational awareness and support effective decision-making. This is because missions are rarely executed in controlled laboratory environments. Quite the opposite, says Mark Rushton, global defence and security lead at VITEC, a leader in the Intelligence, Surveillance, Target Acquisition and Reconnaissance (ISTAR) technology community.

Read More
Cross-platform Content Navigation Emerges as Key to Consumer Engagement

As pay-TV and over-the-top (OTT) streaming service providers fight to retain customers through a challenging economic cycle, effective content navigation strategies have emerged as the key to improving audience engagement to prevent subscriber churn, according to Dr. Mark Kokes, chief licensing officer for media at Adeia in an interview for journalists.

Read More
Ecosystem-wide Integration, Collaboration and Optimization Offers Key to Accelerating the Path to XR Experience Adoption

If extended reality (XR) offerings – including virtual reality (VR), augmented reality (VR) and mixed reality (MR) – are to realize their full market potential, the organizations participating in this complex sector would benefit to double down on efforts to establish industry-wide open technical specifications and business conventions to integrate operations across the entire ecosystem.

As it stands today, the outlook for this market is already bright. According to new research by global technology intelligence firm ABI Research, nearly 40 million AR smart glasses will ship by 2027. The total augmented and mixed reality market will surpass $220 billion in the same year.

Read More
Increasingly Complex and Heterogeneous Enterprise Infrastructures Drive Demand for SASE and SSE – Yuval Yatskan, Cisco

Cloud migration and on-prem modernization initiatives have fundamentally changed how enterprise IT and security teams assess threats and manage risks to protect mission-critical assets. As a result, organizations across industries and geographies are expressing growing interest in the role that Secure Access Service Edge (SASE) and Security Service Edge (SSE) technologies play in managing risks associated with today’s complex hybrid, multi-cloud infrastructures.

So says Yuval Yatskan, Cisco’s senior director of solutions and product marketing for SSE, SASE, Cloud and Network Security, in a podcast interview for journalists.

Read More
Successful Application and Data Modernization Initiatives in Heterogeneous Enterprise Environments will Hinge on Embracing Cloud Operating Models

If organizations are to achieve sustained success in their technology modernization initiatives, senior leaders should stop thinking of "cloud" as a "place" to send their workloads. According to Thoughtworks North America executives Ajay Chankramat (Head of Platform Engineering) and Wesley Reisz (Technical Principal), business and technology leaders ought to instead embrace the notion that "cloud" is a platform-based "operating model" that will lay the foundation for enterprise-wide systems integration, agility and resilience.

Read More
Resilience Imperatives Prompt New Enterprise Strategies for Optimizing Off-Shore, Near-Shore and Re-Shored Value Chains -- Eric Rutter, Mavsotech

The global entertainment technology community is redefining how it develops, organizes and deploys value chains to ensure long-term viability in today's increasingly volatile and complex digital economy. As a result, executives are placing more importance on consistency and resiliency, de-emphasizing their singular reliance on lean-and-mean just-in-time strategies, according to Eric Rutter, founder and CEO of Mavsotech, a technology consulting company based in Philadelphia, PA, in a podcast interview for journalists.

Read More
Vision-based Interfaces Poised to Redefine Digital Experiences for Consumers by End of Decade

Vision-based interface (VBI) technologies are poised to become the next breakthrough in elevating the consumer experience across a wide range of connected devices, according to Serhad Doken, chief technology officer with San Jose-based Adeia, which invents, develops and licenses fundamental innovations that shape how people explore and experience digital entertainment.  


Read More
IP Video and Emerging Technologies — Including AI — Are Poised to Transform Broadcast Operations Around the World

Rising competition from OTT streaming service providers, rapidly changing consumer expectations, and the introduction of disruptive emerging technologies are converging to transform the broadcast sector. Consequently, leaders in the industry are accelerating efforts to modernize investments in production and information technology to support new workflows and operations that will enhance their market positions, according to Eric Deniau, senior vice president of research and development at VITEC, in a podcast interview for journalists.

Read More
Streaming Service Providers Explore Options for Optimizing the Delivery of SDR and HDR Content for Live and On-Demand Applications

Demand for high-dynamic range (HDR) content continues to rise, and streaming service providers are wrestling with how best to manage the transition from a predominantly SDR environment. According to Alan Stein, vice president of InterDigital, leaders in the OTT community are exploring ways to integrate and optimize SDR and HDR operations to simultaneously deliver live and on-demand content effectively and economically rationally.

Read More
Creativity Will Separate Leaders from Laggards as Demand for SaaS Plateaus in 2023 -- Greg Latson

Buoyed by the COVID-induced shelter-in-place workforce, the software as a service (SaaS) market has enjoyed a surge in demand over the past two years. However, despite the fact that global enterprise spending on SaaS grew from $146 billion in 2021 to reach a projected $195 billion by 2023, there is no shortage of providers competing for a piece of that pie, according to marketing enthusiast -- and SaaS marketing guide -- Greg Latson.

Read More