VMware SASE and SD-WAN Help Organizations Take a Holistic Approach to Networking and Security, Says Frost & Sullivan
The last two years accelerated Information Technology (IT) trends that were already underway: rapid increase in the adoption of cloud, multi-cloud, and internet of things (IoT); a smarter edge for use cases such as modern retail, healthcare, and manufacturing; and a distributed workforce, where employees can be anywhere. Software-defined (SD) WAN technology eliminates the traditional WAN connectivity challenges associated with distributed enterprise applications and IoT devices that held back this acceleration.
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According to BCG, 60% of Employees Using AI Regard It as a Coworker, Not a Job Threat
Despite the popular belief that organizations derive value from artificial intelligence (AI) at the expense of the individuals they employ, and that AI-powered automation can lead to the displacement of workers, 60% of employees view AI as a coworker and not a job threat. Furthermore, organizations with employees who derive value from AI are 5.9 times as likely to see significant financial benefits from it than organizations where employees do not get value from AI, according to a report from MIT Sloan Management Review (MIT SMR) and Boston Consulting Group (BCG) being released today.
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BTR: Bridging the Gap Between Connected TV and Traditional Television Emerges as the Key to Improving Linear Content Campaign Accountability and Performance
The growing popularity of Connected TV (CTV) among consumers has created a significant challenge for linear content marketers striving to maximize viewership -- and financial performance -- of high-priority programming. It is prompting senior executives in the content distribution industry to explore, develop and deploy new strategies that capture the attention of targeted consumers -- regardless of the platforms used to enjoy digital entertainment.
As a result, significant strategic attention is being focused on specific initiatives to leverage CTV’s reach by utilizing emerging technologies -- including machine learning -- to better target appropriate audiences, according to Laura Stinnett, VP of Advanced TV Advertising at TiVo, in a podcast interview for journalists.
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SMPTE 2022 White Paper: InterDigital's David Touzé Proves Features in Advanced HDR by Technicolor Ensure "Perfect" Round-trip HDR and SDR Performance
It is not only possible to simultaneously support the production and distribution of standard dynamic range (SDR) and high dynamic range (HDR) without compromising the integrity of live- and post-production content, but provable using technologies and production techniques available in the market.
This is the central conclusion of a white paper entitled "HDR Production – Tone Mapping Techniques and Related Round-trip Performances for Both SDR and HDR Sources Mastering," presented at the 2022 SMPTE Media Technology Summit by David Touzé, System Architect for Research and Engineering at InterDigital. He offers objective metrics that prove how the conversion from SDR to HDR and back to SDR can be executed while preserving the integrity of the original formats.
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IPTV Continues Evolving to Enhance Operational Efficiencies Across the Broadcast Sector
No stranger to addressing the challenges associated with managing video traffic, most of the major news brands serving tier-1 media markets in the broadcast sector have made the switch away from RF technologies to adopt IPTV. There is, however, a significant opportunity for broadcasters in smaller media markets to follow suit to take advantage of the technical benefits and cost reduction associated with making the shift.
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Gartner Forecasts Worldwide Public Cloud End-User Spending to Reach Nearly $600 Billion in 2023
Worldwide end-user spending on public cloud services is forecast to grow 20.7% to total $591.8 billion in 2023, up from $490.3 billion in 2022, according to the latest forecast from Gartner, Inc. This is higher than the 18.8% growth forecast for 2022.
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According to Parks Associates, Over One-third of Smart Home Device Owners Experienced Technical Difficulties in 2022
Parks Associates’ latest consumer research reports over one-third of smart home device owners experienced technical difficulties in 2022. The firm’s new whitepaper, Self-Service Support: Improving Home Automation, developed in partnership with RouteThis, addresses support needs across the connected home at the network and device level and strategies to address technical issues.
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Tightly Integrating Distributed Computing is Essential for Telcos Looking to Successfully Commercialize Their Underlying 5G Network Infrastructure, According to ABI Research
5G commercialization remains front of mind for telecom operators, as they continue to lay out substantial capital reservices to build out 5G network infrastructure. However, according to global technology intelligence firm ABI Research, telcos have been unable to tap into the true value of 5G as their underlying networks lack ‘consumability’.
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Media Roundtable: Advanced HDR by Technicolor Examines the State of HDR in Europe with Industry Executives
Interest in deploying high dynamic range (HDR) technologies is growing among network service providers and pay-TV operators in Europe as new HDR-capable TVs and devices enter the market, raising expectations of consumers throughout the region to receive content that takes advantage of this compelling advanced viewing experience.
This was the central conclusion of a recent media and industry analyst roundtable hosted by Advanced HDR by Technicolor that explored the state of the content creation, distribution and consumption ecosystem and shared perspectives on the adoption and integration of HDR technology across Europe.
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New Bain & Company Research Finds Global Revenue for Games Could Grow by More Than 50% Over the Next Five Years
Global revenue for games could grow by more than 50% over the next five years, according to new research by Bain & Company. Research shows that industry growth is being accelerated by heavy engagement of younger gamers (ages 13 to 17) who spend about 40% more time in video game environments than with any other form of media.
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Gartner Identifies Three Factors Influencing Growth in Security Spending
Three factors influencing growth in security spending are the increase in remote and hybrid work, the transition from virtual private networks (VPNs) to zero trust network access (ZTNA) and the shift to cloud-based delivery models, according to Gartner, Inc.
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Smart Home Device Growth Slows Along with Global Economy, Says IDC
Consumer buying continues to cool across the globe as macroeconomic issues persist. The slowdown in buying is expected to result in flat growth for smart home device shipments in 2022, according to the International Data Corporation (IDC) Worldwide Quarterly Smart Home Device Tracker.
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Hybrid Box Types, IPTV Expansion, and Greater Emerging Market Demand Offsets Legacy Cable and Satellite STB Shipment Decline, says ABI Research
Set-top box (STB) shipments continued to decline in 2021, driven by a combination of migration to streaming, market saturation, consumer cost-cutting measures, and supply chain constraints. According to ABI Research, a global technology intelligence firm, subdued demand will result in a contraction of global annual STB shipments from 203.1 million in 2022 to 195.2 million in 2025.
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Forrester Forecasts AI Software Will Grow 50% Faster Than The Overall Software Market
Forrester forecasts that AI software will grow 50% faster than the overall software market over the next two years, with an annual growth rate of 18%. The spend on AI software will double from $33 billion in 2021 to $64 billion in 2025 due to an accelerated adoption of AI during the pandemic and an increase in the number of companies that offer AI software.
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Gartner Survey of Over 2,000 CIOs Reveals the Need to Accelerate Time to Value from Digital Investments
CIOs and IT leaders must take action to accelerate time to value and drive top- and bottom-line enterprise growth from digital investments, according to Gartner, Inc.’s annual global survey of CIOs and technology executives. The survey gathered data from 2,203 CIO respondents in 81 countries and all major industries, representing approximately $15 trillion in revenue/public-sector budgets and $322 billion in IT spending.
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Embedded Finance Transaction Value to More Than Double to $7 trillion in US by 2026, but Financial Institutions Must Move Quickly to Keep Up—Bain & Company and Bain Capital Report
Embedded finance, the integration of value-added financial services into software offerings, is set to redefine how consumers and businesses build and manage relationships with financial services, according to new research and analysis from Bain & Company and Bain Capital.
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New Research At Forrester’s Technology & Innovation North America Reveals Global Tech Spending Will Surpass $4.8 Trillion In 2023 — Despite Increasing Uncertainty
New research unveiled at Forrester’s (Nasdaq: FORR) Technology & Innovation North America reveals that global tech spending will reach more than $4.8 trillion in 2023 as two-thirds of technology decision-makers increase their tech budgets, despite increasing economic uncertainty.
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IDC Tracker Sees a Long Road Ahead for Augmented Reality Headsets
Worldwide shipments of Augmented Reality (AR) headsets are forecast to decline 8.7% year over year to nearly 260,000 units by the end of 2022, according to new data from the International Data Corporation (IDC) Worldwide Quarterly Augmented and Virtual Reality Headset Tracker.
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According to Berg Insight, Electric Aircraft and eVTOLs Will Pave The Way for a Greener Future and Increased Mobility
Berg Insight, the world’s leading IoT market research provider, today released new findings about the market for electric aircraft and eVTOLs (passenger vehicles that take off and land vertically). There are today many large-scale industrial projects in development with the purpose of developing aircraft and eVTOLs based on electric drivetrains.
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